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SITE PROMOTION

From $600


 - Page Optimization
 - Engine Submissions
 - Keyword Analysis
 - SEO/PPC Campaigns
 - Free Directory Listing...
More info About Ethical SEO

Ethical Search Engine Optimization/Web Site Promotion/PPC Management

With over 9 years experience in achieving high rankings in Google, Yahoo and MSN, we have the knowledge that's required to make it happen for your site. There are no guarantees with SEO and anyone who tells you otherwise is not being truthful and is undertaking risky methods that could get your site banned from search engines.

What We Offer:

1) Web Page Optimization: $600 one time fee

  • Keyword research and analysis of your top 5 keywords or keyword phrases
  • Optimizing your Title, Meta and ALT tags with these keywords including:
    • Different Title, Meta and ALT tags for each of your pages to a Maximum of 8.
    • We will focus on 2 keywords per page which reflect the content of that page
    • Consulting with you to write more and improve your content
    • Write a new first paragraph for your homepage
  • Hand Submission to the major search engines and directories including: Yahoo, MSN, Google, AOL and the DMOZ. We will also submit your site by hand to over 20 other smaller engines and directories. This helps to improve your inbound link count.
  • A Monthly check and review of your site including any selective resubmits or small changes can be purchased for $40/mo. We would only recommend this after 3 months have passed from the original page optimization.

2) Social Bookmarking/Network Submission: $600 one time fee

  • submission of articles and bookmarks to over 20 social bookmark sites including digg, delicious, furl, reddit, stumble upon and more.
  • Includes the creation of a Squidoo page, a wikispaces page, a windows live page and a myspace page for your site. Assistance in creating a twitter and facebook account/page will be provided as well. Logins will be give to you for future maintenance of these pages.

Special: If you want both options 1 and 2, the price is $550 for both services.

3a) PPC Marketing Setup: From $500

Want to get listed near the top right away? Then Pay-Per Click Advertising might be for you.

  • Includes a US$100 FREE Google Adwords credit (has deposit requirements)
  • Registration of your Business with Google Adwords and Yahoo Search Marketing sites.
  • Keyword research and Analysis of your top 10 keywords
  • Creation of your ad text for up to 10 unique keywords plus keyword variations
  • Includes one review of your keywords after 2 weeks to make any necessary cost and text changes to your ads.
  • All keyword costs are billed directly to YOU from Google and Yahoo, so you are not overpaying for your words.

3b) PPC Monthly Management: From $100/mo

  • Includes a monthly review of you ads to make sure they are optimized with regards to your budget and the cost you are paying per click.
  • Setup of a weekly report to be emailed to you (Google only)
  • Setup of conversion tracking for any online ordering or contact form you have on your site.
  • Includes making any additions or deletions to your keywords to a max of 3 words per month
  • Includes adjusting your monthly budget at any time its requested (up or down)
  • All keyword costs are billed directly to YOU from Google and Yahoo, so you are not overpaying for your words.

How Do We Achieve Good Search Engine Rankings?

There is no magic guarantee that will get you listed at the top of the search engines and if someone is trying to tell you they can, they are not very truthful. Now depending on how much money you pay them, yes you could get listed in the paid advertising guaranteed! but this is very expensive and not everyone has that kind of money. 

With that said, here are the four main factors that the major search engines look at in order to rank your site well for competitive search terms. 

1) Content: Content is king, having a site full of rich useful content is a must for a good search engine listing. You can't expect to rank well on a certain phrase if your site doesn't have content about the subject. The pages and the more content you have, the better. 

2) Title: Your title is the single most important factor along with content. The title is the link that you see in the search engine results. If you have a site rich in content, but your title says something like: Home page, you are not going to get the results you are looking for.

3) Time: Any straightforward and Ethical SEO professional will tell you that a good listing is not going to happen overnight. Even if you have optimized your site properly, it's still going to take time for the inbound links to increase and be recognized, for content to be indexed, etc... A promise of top rankings overnight or in 3 days is not possible unless you are using Pay-Per Click (PPC) ads or unethical techniques.

If you do want traffic immediately, ask us about our Pay-Per-Click (PPC) marketing services.

4) Inbound Links: The number of links you have to your site the better. One way links are the best but reciprocal links with related or associated businesses are also useful but remember you should NEVER get involved in link farms, or other linking scams, these will hurt your listing or even get you blacklisted. If you create a quality site full of real content, promote it properly, the links will accrue.

Ethical Web Hosting Toronto